Lego Star Wars 20th Anniversary Landing Page


Lego and Star Wars wanted to celebrate the 20th anniversary of their 1999 collaborative Lego set through minifigure sets and live events at Walmart stores nationwide. My contribution and role was to develop a high-fidelity mock for feedback and development; then, I oversaw the development phase to ensure branding and design were correct.





Contribution:

UX/UI Design
Branding


Team:
Kim Hiebert, Art Director
Ibrahim Syed, Web Developer
Esther Volition, Copywriter
Leslie Paquiot, Project ManagerGoals:

  •  Customer awareness
  •  Customer engagement
  •  Online and in-store sales





Timeline:







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